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- To work at a national level with the Audit Commission
and DCMS to draw up performance indicators and measures
- To work with other like-minded national and regional
organisations to assist destination development by providing
support, comparative data, advisory publications and case studies
- To develop a national network of similar destinations with a
shared agenda
- To be recognised as a strategic group for issues relating to
tourism performance and policy
- To act as a platform for consultation and comment on tourism
performance and policy
- To act as a catalyst for discussion of such issues amongst
relevant organisations
- To act as a key partner to VisitEngland in the implementation of relevant parts of the 2010 Strategic Framework for Tourism
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